5 Tips for Boosting Your Tea Business
by Lady Dawnya Sasse
Alright, let's look at our calendars. Yes, time is flying, the new year is passing faster than you can holler "loose leaf tea." But fear not!
All you need is 5 easy steps to get back on track with your tea business. Let's take a look:
Tip #1: Gain New Customers
Gaining new customers may seem like an obvious statement but often times it is easier to focus on our current customers then attracting potential ones.
How can we attract new customers without spending a lot of cash? Here are some suggestions.
-Send out monthly PSA's (Public Service Announcements) to the various media in your area. This includes radio stations, newspapers (small, large and niche), television and local or national magazines. Let the media know what you are doing and how they can participate. You have not because you ask not. You never know when a PSA will turn into a full fledged article.
-Network with established business people. Find a chamber or entreprenuer group and become active. Shake hands and listen. What do they need? Do they need food? Do they need a place to meet? Do they need event planning? Find a way to offer your business services. You will be surprised how far simple networking will get you if you give it time.
-MEDIA! MEDIA! MEDIA! How can you put your name in front of thousands of potential customers? All media sources need good human interest stories. Did you donate 10% of your profit to a local school or charity? Are you offering a Tea Tasting class where all proceeds go to a just cause? Find a way to peak local media's interest while supporting a good cause. This is a win/win situation.
Tip # 2: Encourage Old Customers
Loyal customers make or break a business. What have you been doing for yours? This month make a special effort to remind your customers of who you are and how much you appreciate them.
Do you remember Princess Diana? Princess Diana was known as the people's princess. She was personable and involved. Every evening Princess Di wrote personal thank you notes. She practiced giving back and so can you.
-Send a personally written thank you card to each of your regular customers. (yes, this may take a lot of time but break it up over the weeks and months.) Just seeing that you cared enough to write will make your clients more loyal than ever.
-Host a "Thank You" event. Do you want to say thanks in a memorable way? Host an event and offer FREE tickets to your core clientele. Your effort on their behalf will not go unnoticed.
Tip #3: Find a "New" Product
Every season is a new opportunity to re-aquaint the public with your business. Offer something special each quarter to keep the traffic flowing. If you have a shop offer new products and tea blends. If home tea parties is your business, create new seasonal themed parties.
The choice is yours just get creative!
Tip #4: Streamline Your System
It is time to take stock of your energy drains. Are there little things that slow you down? Here are a few questions to ask yourself and then act upon and change:
-What is holidng me back in my business?
-What 3 things do I need to change and why haven't I done it?
-How would the business I would like to be do the things I need to do?
-What is the number one task I am avoiding?
Tip #5: Set Specific Goals
Are you a Phoebe (let it happen as it comes) or a Monica (PLAN, PLAN, PLAN!)
Discover your true tendencies and overcome obstacles. If you are a Phoebe and you hate the word goals.. think of this instead as executing specific projects.
What do you need to get done and when? The best way to easily acheive a "project" is by setting a firm deadline. Think of it now in your head. Got it?
Now work backwards on your calendar. Think of all the specific steps it will take to acheive your goal. When would each of the steps need to be done in order to reach the deadline?
Working backward, step by step, can help you move forward quickly. Be daring, push yourself, reach for the stars.
I know you can do it!
(C) Dawnya Sasse 2006
Dawnya Sasse is the creator of the ultimate tea business training school allowing students to discover the secrets of the tea industy,"quickly and easily" without ever leaving home.
+++++++++++++++++++++++++++++++++
Why do some people succeed in the tea business? Discover how to "Unlock the Secrets of the Billion Dollar Tea Industry from the Comfort of Your Own Computer" and make your tea dream a reality. Free audio mini course http://www.StartATeaBusiness.com
+++++++++++++++++++++++++++++++++
This article may be distributed freely on your website, as long as this entire article, including links and this resource box are unchanged.
Copyright 2006 Dawnya Sasse All Rights Reserved. Tea Events http://www.TeaEvents.com
by Lady Dawnya Sasse
Alright, let's look at our calendars. Yes, time is flying, the new year is passing faster than you can holler "loose leaf tea." But fear not!
All you need is 5 easy steps to get back on track with your tea business. Let's take a look:
Tip #1: Gain New Customers
Gaining new customers may seem like an obvious statement but often times it is easier to focus on our current customers then attracting potential ones.
How can we attract new customers without spending a lot of cash? Here are some suggestions.
-Send out monthly PSA's (Public Service Announcements) to the various media in your area. This includes radio stations, newspapers (small, large and niche), television and local or national magazines. Let the media know what you are doing and how they can participate. You have not because you ask not. You never know when a PSA will turn into a full fledged article.
-Network with established business people. Find a chamber or entreprenuer group and become active. Shake hands and listen. What do they need? Do they need food? Do they need a place to meet? Do they need event planning? Find a way to offer your business services. You will be surprised how far simple networking will get you if you give it time.
-MEDIA! MEDIA! MEDIA! How can you put your name in front of thousands of potential customers? All media sources need good human interest stories. Did you donate 10% of your profit to a local school or charity? Are you offering a Tea Tasting class where all proceeds go to a just cause? Find a way to peak local media's interest while supporting a good cause. This is a win/win situation.
Tip # 2: Encourage Old Customers
Loyal customers make or break a business. What have you been doing for yours? This month make a special effort to remind your customers of who you are and how much you appreciate them.
Do you remember Princess Diana? Princess Diana was known as the people's princess. She was personable and involved. Every evening Princess Di wrote personal thank you notes. She practiced giving back and so can you.
-Send a personally written thank you card to each of your regular customers. (yes, this may take a lot of time but break it up over the weeks and months.) Just seeing that you cared enough to write will make your clients more loyal than ever.
-Host a "Thank You" event. Do you want to say thanks in a memorable way? Host an event and offer FREE tickets to your core clientele. Your effort on their behalf will not go unnoticed.
Tip #3: Find a "New" Product
Every season is a new opportunity to re-aquaint the public with your business. Offer something special each quarter to keep the traffic flowing. If you have a shop offer new products and tea blends. If home tea parties is your business, create new seasonal themed parties.
The choice is yours just get creative!
Tip #4: Streamline Your System
It is time to take stock of your energy drains. Are there little things that slow you down? Here are a few questions to ask yourself and then act upon and change:
-What is holidng me back in my business?
-What 3 things do I need to change and why haven't I done it?
-How would the business I would like to be do the things I need to do?
-What is the number one task I am avoiding?
Tip #5: Set Specific Goals
Are you a Phoebe (let it happen as it comes) or a Monica (PLAN, PLAN, PLAN!)
Discover your true tendencies and overcome obstacles. If you are a Phoebe and you hate the word goals.. think of this instead as executing specific projects.
What do you need to get done and when? The best way to easily acheive a "project" is by setting a firm deadline. Think of it now in your head. Got it?
Now work backwards on your calendar. Think of all the specific steps it will take to acheive your goal. When would each of the steps need to be done in order to reach the deadline?
Working backward, step by step, can help you move forward quickly. Be daring, push yourself, reach for the stars.
I know you can do it!
(C) Dawnya Sasse 2006
Dawnya Sasse is the creator of the ultimate tea business training school allowing students to discover the secrets of the tea industy,"quickly and easily" without ever leaving home.
+++++++++++++++++++++++++++++++++
Why do some people succeed in the tea business? Discover how to "Unlock the Secrets of the Billion Dollar Tea Industry from the Comfort of Your Own Computer" and make your tea dream a reality. Free audio mini course http://www.StartATeaBusiness.com
+++++++++++++++++++++++++++++++++
This article may be distributed freely on your website, as long as this entire article, including links and this resource box are unchanged.
Copyright 2006 Dawnya Sasse All Rights Reserved. Tea Events http://www.TeaEvents.com
posted by Lady Dawnya at 11:33 AM
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